Description 介绍
This honours degree programme provides the requisite knowledge, skills and competencies in maketing theories, perspectives and applications in a globalised world. Graduates will be able to formulate marketing strategies and manage customer relations in a challenging and socially networked environment. Students can apply to be CIM (Student) Affiliate at discounted membership fee.
Entry Requirement 入学要求
STPM : Minimum 2Cs, (pass in English and Mathematics in SPM)
UEC : Minimum 5Bs (including Mathematics and English)
GCE A Level : Minimum 2Es
Foundation/ Matriculation : Pass with minimum CGPA 2.0
Diploma : Pass with minimum CGPA 2.0
School Of Academic/ Faculty 主修学院
Faculty of Business, Hospitality and Communication
Total Estimated Fee 预计费用总额
RM 62,000
Scholarships 奖学金
Careers Prospects 发展领域
Advertising, Media Relations & Publicity, Marketing